<?xml version="1.0" encoding="UTF-8"?> <rss
version="2.0"
xmlns:content="http://purl.org/rss/1.0/modules/content/"
xmlns:wfw="http://wellformedweb.org/CommentAPI/"
xmlns:dc="http://purl.org/dc/elements/1.1/"
xmlns:atom="http://www.w3.org/2005/Atom"
xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
><channel><title>Eros Adult Advertising</title> <atom:link href="http://www.erosadultadvertising.com/feed/" rel="self" type="application/rss+xml" /><link>http://www.erosadultadvertising.com</link> <description>Your Direct Source for Advertising on the Eros.com Network</description> <lastBuildDate>Tue, 12 Jan 2010 17:02:59 +0000</lastBuildDate> <language>en</language> <sy:updatePeriod>hourly</sy:updatePeriod> <sy:updateFrequency>1</sy:updateFrequency> <item><title>Eros Guide Gone Mobile!</title><link>http://www.erosadultadvertising.com/eros-blog/2010/01/eros-guide-gone-mobile/</link> <comments>http://www.erosadultadvertising.com/eros-blog/2010/01/eros-guide-gone-mobile/#comments</comments> <pubDate>Tue, 12 Jan 2010 16:57:11 +0000</pubDate> <dc:creator>Dena Renee</dc:creator> <category><![CDATA[Featured]]></category> <category><![CDATA[Uncategorized]]></category><guid
isPermaLink="false">http://www.erosadultadvertising.com/?p=223</guid> <description><![CDATA[The Eros Guide is happy to announce the launch of our mobile directories...]]></description> <content:encoded><![CDATA[<p>The Eros Guide is happy to announce the launch of our mobile directories.  Every market we serve now has a mobile site as do the Eros homepages and Shemale Portal!  Banner and text link advertising is available on these pages so if you have a need for mobile traffic let me know.</p><p>These mobile friendly sites offer surfers an improved Eros experience while visiting from their portable devices and also offer our affiliates and advertising partners a chance to take advantage of our mobile traffic.  We are automatically redirecting mobile users to these pages and the response thus far has been overwhelmingly positive.</p><p>Please take a peek and let us know what you think!  If you would like to get your mobile sites advertised hit me up for current offers.</p><p><a
href="http://m.eros.com">http://m.eros.com</a><br
/> <a
href="http://m.eros-guide.com">http://m.eros-guide.com</a><br
/> <a
href="http://m.erostranssexuals.com">http://m.erostranssexuals.com</a></p><p><a
href="http://www.erosadultadvertising.com/blog/wp-content/uploads/2010/01/mobile_image.jpg"><img
src="http://www.erosadultadvertising.com/blog/wp-content/uploads/2010/01/mobile_image-157x300.jpg" alt="Eros Guide Mobile" title="eros_guide_mobile_cell_phone" width="157" height="300" class="alignnone size-medium wp-image-224" /></a></p> ]]></content:encoded> <wfw:commentRss>http://www.erosadultadvertising.com/eros-blog/2010/01/eros-guide-gone-mobile/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Revshare or Per Order?</title><link>http://www.erosadultadvertising.com/eros-blog/2009/10/if-i-had-a-nickel-for-every-time-someone-asked-%e2%80%9cwhich-should-i-use-revshare-or-per-order%e2%80%9d%e2%80%a6-well-let%e2%80%99s-just-say-i%e2%80%99d-have-a-lot-of-water-bottles-full-of-nicke/</link> <comments>http://www.erosadultadvertising.com/eros-blog/2009/10/if-i-had-a-nickel-for-every-time-someone-asked-%e2%80%9cwhich-should-i-use-revshare-or-per-order%e2%80%9d%e2%80%a6-well-let%e2%80%99s-just-say-i%e2%80%99d-have-a-lot-of-water-bottles-full-of-nicke/#comments</comments> <pubDate>Thu, 08 Oct 2009 17:42:07 +0000</pubDate> <dc:creator>Dena Renee</dc:creator> <category><![CDATA[Featured]]></category> <category><![CDATA[Uncategorized]]></category><guid
isPermaLink="false">http://www.erosadultadvertising.com/?p=208</guid> <description><![CDATA[If I had a nickel for every time someone asked, “Which should I use: revshare or per order?”… well, let’s just say I’d have a lot of water bottles full of nickels.]]></description> <content:encoded><![CDATA[<p>If I had a nickel for every time someone asked, “Which should I use: revshare or per order?”… well, let’s just say I’d have a lot of water bottles full of nickels.  It really is an often asked question with proponents on either side certain they have the right answer.  I know the REAL answer and here it is: Which payout type to use depends on your traffic, your business needs, which affiliate program you’re considering, what ad type you’re using, what options you have, and so much more.  The answer is that there IS NO ANSWER.  You need to test and compile data and then test and compile data some more.</p><p>Part of the issue is that the answer to this age old question is related not only to financial results but to a host of other concerns.  How trustworthy is this company?  How long will they continue to pay rebills?  What if they change billers?  What if there’s a glitch in their software?  What if they go out of business?  How well will the site I am promoting rebill?  What if they’re really good at converting but not retaining?  What if they suck at converting but retention is high?  Are they going to change my terms if I decide to send my traffic elsewhere?</p><p>Making the issue more difficult to figure out is that a lot of companies won’t provide good data and who has the time to crawl through mountains of information to make the simple determination of whether or not they would have been better off going with revshare instead of per order?  Most of us are hard-workers dedicated (addicted?) to the zany adult industry and we juggle multiple jobs while wearing multiple hats.  It’s just not worth the time.</p><p>I decided to take the time to crunch some numbers for one of the programs we promote.  We have been sending traffic to <a
href="http://adultfriendfinder.com/go/g45612-brk ">AdultFriendFinder</a> since December 1997.  We have sent traffic both to the revshare and per order models so I have a lot of data to sort through.  This process was made more difficult by the lack of an export feature in their system… but I digress.</p><p>It is very difficult to extrapolate a real honest-to-goodness comparison for a few reasons.  First of all is the inability to separate new orders from rebills in the revshare data.  Secondly, I’m not going to take the time to gather data related to specific genres promoted and where on our sites the promotion may have been any given month so in some instances the revshare placements may have been better quality than the per order placements, and vice-versa.  But most importantly, the conversion ratios on <a
href="http://adultfriendfinder.com/go/g45612-brk ">AdultFriendFinder</a> have clearly decreased over time making it impossible to determine a uniform average to apply across the board.</p><p>That being said, here are the overall results.  I hope you find something useful in this data and are able to apply it when making your own decisions about what types of programs to promote.</p><p><strong>Revshare Program</strong><br
/> o	Promoted 118 months<br
/> o	Overall conversion ratio unique to free &#8211; 1:22<br
/> o	Overall conversion ratio free to paid – unknown<br
/> o	Overall revenue per unique &#8211; $0.46<br
/> o	Overall revenue per free member &#8211; $11.47</p><p><strong>Per Order Program</strong><br
/> o	Promoted 26 months<br
/> o	Overall conversion ratio unique to free – 1:39<br
/> o	Overall conversion ratio free to paid – 1:6<br
/> o	Overall revenue per unique: $0.37<br
/> o	Overall revenue per free member: $14.64</p> ]]></content:encoded> <wfw:commentRss>http://www.erosadultadvertising.com/eros-blog/2009/10/if-i-had-a-nickel-for-every-time-someone-asked-%e2%80%9cwhich-should-i-use-revshare-or-per-order%e2%80%9d%e2%80%a6-well-let%e2%80%99s-just-say-i%e2%80%99d-have-a-lot-of-water-bottles-full-of-nicke/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Eros visits Internext</title><link>http://www.erosadultadvertising.com/eros-blog/2009/07/eros-visits-internext/</link> <comments>http://www.erosadultadvertising.com/eros-blog/2009/07/eros-visits-internext/#comments</comments> <pubDate>Wed, 22 Jul 2009 20:02:54 +0000</pubDate> <dc:creator>Dena Renee</dc:creator> <category><![CDATA[Featured]]></category> <category><![CDATA[conventions]]></category> <category><![CDATA[internext]]></category> <category><![CDATA[webcams]]></category><guid
isPermaLink="false">http://www.erosadultadvertising.com/?p=162</guid> <description><![CDATA[Eros to visit Internext in Hollywood... make sure I'm on your guest list! ]]></description> <content:encoded><![CDATA[<p>Eros will be visiting Hollywood this summer &#8211; no, we&#8217;re not looking to make it in the movies &#8211; we&#8217;ll be sweating with all our adult industry pals in good ol&#8217; Florida. This is a great opportunity to talk to us about your website and how Eros could be the next great marketing tool for you!</p><p>Additionally, we will be sitting down with individual webcam companies to discuss an upcoming venture. If you&#8217;re a cam company that hasn&#8217;t been on my radar, don&#8217;t be shy! Hit me up to discuss how we can market your sites in a new way.</p> ]]></content:encoded> <wfw:commentRss>http://www.erosadultadvertising.com/eros-blog/2009/07/eros-visits-internext/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Advertising Specials!</title><link>http://www.erosadultadvertising.com/eros-blog/2009/07/advertising-specials/</link> <comments>http://www.erosadultadvertising.com/eros-blog/2009/07/advertising-specials/#comments</comments> <pubDate>Wed, 22 Jul 2009 19:54:57 +0000</pubDate> <dc:creator>Dena Renee</dc:creator> <category><![CDATA[Featured]]></category> <category><![CDATA[advertising]]></category> <category><![CDATA[specials]]></category><guid
isPermaLink="false">http://erosadultadvertising.com/?p=158</guid> <description><![CDATA[To celebrate the launch of our new advertising portal and the Eros Blog, we are offering advertising specials!]]></description> <content:encoded><![CDATA[<p><strong>To celebrate the launch of our new advertising portal and the Eros Blog, we are offering advertising specials for the following genres:</strong></p><p><span
style="text-decoration: underline"><strong>Banner Advertising</strong></span></p><p>Adult toy and DVD sites &#8211; 0.10/CPC</p><p>Shemale porn sites &#8211; $0.15/CPC</p><p>Any Fetish sites (except Dating/Webcams) &#8211; $0.15/CPC</p><p>Fetish dating sites &#8211; $0.25/CPC</p><p>Shemale dating sites &#8211; $0.30/CPC</p><p><span
style="text-decoration: underline"><strong>Text Link Advertising</strong></span></p><p>Adult toy and DVD sites &#8211; $750/month</p><p>Any Shemale site (except Dating/Webcams) &#8211; $1,000/month</p><p>***This special rates are subject to change without notice. All CPC packages require a minimum deposit of $100 during the length of the special, after which time minimum deposits revert to $1,000.***</p> ]]></content:encoded> <wfw:commentRss>http://www.erosadultadvertising.com/eros-blog/2009/07/advertising-specials/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> </channel> </rss>
<!-- This site's performance optimized by W3 Total Cache. Dramatically improve the speed and reliability of your blog!

Learn more about our WordPress Plugins: http://www.w3-edge.com/wordpress-plugins/

Minified using disk
Page Caching using disk (user agent is rejected)
Database Caching using memcached

Served from: 174.137.176.237 @ 2010-03-10 00:27:57 -->